Louis Vuitton Trunks

As LV’s Fifth Avenue Maison underwent transformation, we faced a challenge: how to honour LV’s legacy while embracing the future.

Over countless hours, artisans and craftsmen toiled to realise the classic detailing synonymous with Louis Vuitton’s savoir-faire and ensure every lock, every rivet mirrored the perfection of their trunks - scaled to monumental proportions. A living cultural landmark, but also a space for programming - fully wrapped in projection mapping for nightly expressions of creativity.